Case Davita

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CASO: KENT THIRY AND DAVITA: LEADERSHIP CHALLENGES IN BUILDING AND GROWING A GREAT COMPANY

CHRISTIAN FELIPE ORTEGA GÓMEZ

Caso presentado a
DELIO IGNACIO CASTANEDA

UNIVERSIDAD ICESI
GESTIÓN ESTRATÉGICA DE RECURSOS HUMANOS
CALI 2013

CASO: KENT THIRY AND DAVITA: LEADERSHIP CHALLENGES IN BUILDING AND GROWING A GREAT COMPANY

¿Cuál es la estrategia de Kent Thiry and Davita?
La estrategia se enfoca en proporcionar servicios de alta calidad en la diálisis y con sensibilidad frente pacientes con enfermedad renal. Apunta a la diferenciación, ofreciendo distintas opciones para la prestación del servicio (autodiálisis, diálisis nocturna, diálisis en casa, diálisis en centro Davita, y otros programas como conferencias, clases, sensibilización).
La estrategia además apunta a los siguientes componentes: * Claro en la identificación de un nicho de mercado: pacientes con problemas renales. * Resultados Clínicos positivos – Brindar Calidad de vida * Cultura organizacional, talento humano con compromiso moral y emocional * Tamaño, gestión financiera y eficiencia operativa

La estrategia está basada en alcanzar una excelencia operacional trabajando en la disminución de los tiempos de los procedimientos por pacientes sin desmejorar la calidad del servicio. Seguido de la operatividad y el crecimiento a través de adquisiciones. Su visión es ser la empresa más grade de diálisis en los Estados Unidos. Como tercera acción, era la construcción y el mantenimiento de una cultura organizacional sólida que les permitiera alcanzar el cumplimiento de la estrategia

¿Cuál es su fuente de ventaja competitiva?
Existen varias fuentes de ventaja competitiva de Da Vita. Se describen a continuación:

1. Atención al detalle: prestar atención al detalle operativo, a los registros adecuados y al cumplimiento de las regulaciones gubernamentales.
2. Tamaño y gestión financiera de la…...

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