Identifying Quality Issues

In: Business and Management

Submitted By jym2013
Words 675
Pages 3
Running Head: Identifying Quality Issues within a Struggling Retailer: Starwoods Hotel and Resorts

Submitted by:
BSOP 588: Managing Quality
Instructor: Richard Sheng
September, 2013

BSOP588 Final Project Proposal Outline-Jemetie McKeithen

1. Identifying Quality Issues within a Struggling Retailer: Starwood Hotels and Resorts

2. Starwood Hotel and Resort

3. Background/overview of organization
• 145,000 employees (2013); 1,162 stores
• Hospitality
• Hospitality/Vacation Rental and Sales/Customer Service
• Brief synopsis of Quality management processes: Juran’s Quality Management seems to be the attempt of the organization.
 Planning- the organization appears to be planning ahead but more so for the new facilities for which it intends to aware…currently on the list for company’s least like to acquire or keep stockholders indicates a lack of commitment even by those who appear to have the most to gain or lose.
 Control-The company is losing control of their management, their employees and their investors
 Improvement- the company is attempting to make changes internally as well as externally; however, seem to be stumbling over their feet.

4. Introduction to the Problem
• Identify the Quality Issues that need to be addressed o Performance issues that have continued to be present and duplications since 2009 o Customer service issues due to employees who are not satisfied therefore there is reduce morale and production o Lack of respect and motivation for the employees, no opportunities for advancement o Improved focus on the corporations existing properties prior to attempting to globalize o Quality establishments dwindling therefore customer satisfaction falls and lawsuits with payouts increase o Focus on remaking the hotels and resorts fell like home with the flare desired

5. Opportunities

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