In: Other Topics

Submitted By maslan724
Words 3223
Pages 13
Something called the Danish Twin Study established that only about 10 percent of how long the average person lives, within certain biological limits, is dictated by our genes. The other 90 percent is dictated by our lifestyle. So the premise of Blue Zones: if we can find the optimal lifestyle of longevity we can come up with a de facto formula for longevity.
But if you ask the average American what the optimal formula of longevity is, they probably couldn't tell you. They've probably heard of the South Beach Diet, or the Atkins Diet. You have the USDA food pyramid. There is what Oprah tells us. There is what Doctor Oz tells us.
The fact of the matter is there is a lot of confusion around what really helps us live longer better. Should you be running marathons or doing yoga? Should you eat organic meats or should you be eating tofu? When it comes to supplements, should you be taking them?How about these hormones or resveratrol? And does purpose play into it? Spirituality? And how about how we socialize?
Well, our approach to finding longevity was to team up with National Geographic, and the National Institute on Aging, to find the four demographically confirmed areas that are geographically defined. And then bring a team of experts in there to methodically go through exactly what these people do, to distill down the cross-cultural distillation.
And at the end of this I'm going to tell you what that distillation is. But first I'd like to debunk some common myths when it comes to longevity. And the first myth is if you try really hard you can live to be 100. False. The problem is, only about one out of 5,000 people in America live to be 100. Your chances are very low. Even though it's the fastest growing demographic in America, it's hard to reach 100. The problem is that we're not programmed for longevity. We are programmed for something called procreative success.…...

Similar Documents

Exceptional Longevity

...Running Head : EXCEPTIONAL LONGEVITY Exceptional Longevity : An Overview of Centenarian’s Environmental, Psychological, Social and Genetic Backgrounds Tahmina Sarwari University of Toronto at Scarborough November 2nd, 2010 Over the last few centuries, the life expectancy of humans has significantly increased; a trend that is expected to continually grow at a rate of 2.5 years per decade (Arnold et al., 2010). As such, humans nowadays can expect to live longer than their ancestors before them. Several studies have aimed to determine what factors contribute to exceptionally prolonged existence. The following text shall explore the genetic, environmental, psychological as well as lifestyle factors common in centenarians, a population believed to be exemplary of optimal functioning in humans, to determine norms that can explain this phenomenon, shedding light on the gateways to prolonged life. Finally, the text shall address the implications of these research findings. One breakthrough study, known as the “Georgia Centenarian Study” by Poon and colleagues conducted in 1992, has been exceptional in sparking subsequent research in the field of gerontology. This study consisted of recruiting 285 centenarians and individuals nearing 100 years of age (i.e. 98 years and older) from a 44-county area of northern Georgia (Davey et al., 2010). Participants were recruited from......

Words: 3012 - Pages: 13

Lit1 Task 1a

...filing taxes and is allowed to file taxes as part of their personal income taxes.   3. Longevity   This depends completely on the owner and there continued ability to operate the business. The operation of the business can be significantly affected if the owner becomes sick or dies.   4. Control owners have complete control of the business. The owner is totally responsible for all decisions pertaining for business operations.   5. Profit retention   Owner have 100% profit retention. They may choose to invest it back into the company or use it for personal use.   6. Location   The owner has the ability to choose the location of the business or move it to a better location as they choose.   7. Convenience/burden   Sole proprietorships are very convenient and easy to start up since there are no governing laws as there may be with a corporation. The burden of the business including decisions made that may affect the businesses success are the sole responsibility of the owner. General Partnership   1. Liability Liability is shared by all partners of the business. Also, if one partner does something negligent pertaining to the business, all partners can be held liable for the one partners act.   2. Income taxes  Partners are each responsible to report their own earnings on their own tax return. This is the amount they received from the company as income. 3. Longevity Because the owner of a Sole Proprietorship and the business, are legally one......

Words: 1229 - Pages: 5

Lit 1 Task 1

...Sole Proprietorship: Liability: The entire enterprise and all resources are owned and controlled by the owner. Any debts of the enterprise are the owners debts and must be paid from the owners personal funds. The proprietor is infinitely liable. Income Taxes: The proprietor must pay self employment tax. The business is will not be independently taxed and any income or lack of income must be reported on the owners tax return. The companies earnings must be taxed as well. Longevity or Continuity of the Organization: Considering most of the Owners funding comes from their personal assets, Sole Proprietors usually have a limited longevity. This can also affect the business’ future growth. Control: The owner is in full control of the company. The owner has all the power in the running of the business. Profit Retention: Legally the company and the owner are the same so any earnings the company makes belongs to the Sole Proprietor. Sole Proprietorships usually leave the owner with the most profit. Location: Sole Proprietorships hardly have any location regulation. Some area laws do require a DBA certificate. This certificate can be obtained through the county clerk’s office typically. Convenience or Burden: a sole proprietor is in full control of the company, selling of, or transferring company ownership is at the owners full discretion. There are no corporate taxes. Investors normally do not invest funds into these companies due to the lack of corporate......

Words: 1575 - Pages: 7

First - Mover Advantage: the Longevity of Pioneers

...First – Mover Advantage: the Longevity of Pioneers Main questions to be addressed in the paper: 1. What are “first – mover advantages”? 2. What first – mover advantages make those who still dominate the market last long? 3. How do first movers who still dominate the market conquer first – mover disadvantages and challenges posed by second movers and late movers? 4. How do first movers dominating the market protect their longevity from in – house obstructions and uncontrollable<outside> obstacles? 5. How do they compete with second movers and late movers? 6. What are competitive advantages of first movers who dominate the market? 7. What’s the trend of the first movers towards dominating the market? Why are we interested in this issue? We just see that many pioneers were routed by second movers or late comers. There are not so many first movers who has been dominating the market since they pioneered. There are a number of causes that can drive first movers out of the market or overthrown by late movers. The survivors are interesting. We’d like to know how they do it and remain strong. We’d like to learn the strategies they. We also want to analyze the competition and the trend of the first movers. What to be included in the paper 1. General information about first movers: what are they? What do they do? Why are they called first movers? 2. First mover advantages 3. There are 3 types of first – movers: ones who still dominate the market, ones who......

Words: 464 - Pages: 2

Lit1 Task 1 Part a

...completely on the owner. All forms of a business owner’s assets are available to cover business debts. * Income Taxes: All net income from a Sole Proprietor’s company is taxed as personal income. * Longevity/Continuity: Since this business type is autonomous it can only have one owner. Also the business cannot be sold to someone else. * Control: This business type is controlled by the sole. * Profit Retention: The profit earned from a sole proprietorship is all personal. * Location: The simplicity of this business type allows one to be created wherever the business owner is. * Convenience/Burden: The convenience of a Sole Proprietorship is that it can be created just by starting to do business. The burdens can be the lack of other people to help in the ownership of the business. General Partnership: A General Partnership is similar to a Sole Proprietorship in that it still is not a separate legal entity. A General Partnership is formed when two or more people agree to share profits and liability in business together. Liability: Each partner is jointly liable for all the debts and obligations of the business. Income Taxes: The net income is reported on the individual partner’s personal income tax returns. * Longevity/Continuity: The longevity and continuity of a partnership can be outlined in the Articles of Partnership. * Control: The control is usually outlined in the Articles of Partnership which the partners may or may not want......

Words: 1136 - Pages: 5

Longevity Contributing Factors

...longer, happier, and healthier. As technology advances and medical knowledge increases, more research is being compiled to better understand exactly how the aging process works, and how longevity can be improved. Investigation and research has indicated that several factors could increase the longevity of not just this specific population, but of people in general. One such factor is involvement in an organized religion. It has been found that religious involvement of any type fosters a positive view of quality of life, provides a network of social support, and often promotes healthy habits and good stress management. Another such factor is strong cognitive skills. Studies have demonstrated that good stress management and the use of analytical skills that later result in what is referred to as “wisdom” can belay the effects of cognitive decline and other mental deficits. Lastly, studies of participation in daily physical activity in both early and later life can increase longevity by improving cardiovascular health and reducing the risk of other related health issues. Although many elements can contribute to increasing longevity, the most influential factors are organized religion, cognition, and physical activity. Membership in an organized religion has demonstrated an ability to improve longevity for the aging population. For instance, 92% of adults believe in God, with the majority of this percent over the age of 65 (Hunter & Merrill, 2011). This large majority is......

Words: 2424 - Pages: 10

Research Paper Rwt

...Human Resources determined the top three options for compensation at the company going forward: Base Salary (Only); Pay for Performance; and Longevity Pay. It is the belief of the department that the business will require a combination of these pay structures to maintain a healthy workforce and continue to recruit new talent into the organization. Introduction The purpose of this report is clearly explain the research the Human Resources Department conducted to definitively recommend a compensation strategy to move forward with at 3W Manufacturing. It is important to understand the broad scope of compensation programs that exist, not only in the manufacturing industry but also in the global business world. Compensation is a key driver in employee motivation, performance and satisfaction. It is also plays a key role in the recruitment of top level talent and in the retention of the best performing employees currently with the company. In order to continue to improve as a company and be able to maintain and develop the best workforce possible, it became evident that the need for a new compensation strategy was necessary. While conducting this research, it became evident to Human Resources that the three types of compensation structure most beneficial at this time to 3W Manufacturing are: Base Pay; Performance Pay; and Longevity Pay. This report will detail the individual characteristics of each type of compensation program. It is important to understand each of......

Words: 2114 - Pages: 9

Lit1 Task 1

...Forms of business ownership There are many options to consider when choosing to form a business organization such as: * Liability: who is responsible and are there limits to liability? * Income taxes: how are taxes paid? * Longevity or continuity of the organization: how to or what dissolves an organization? * Profit retention: how is profit divided? * Location (expansion): how are location or expansion decisions made? * Convenience or burden (compliance): how difficult is it to comply with regulatory requirements? Sole proprietorship Sole proprietorships are easy to form, and are owned by a single owner. The owner is responsible for all decisions, contracts, debt, and liability. * Liability: owner is personally liable for all liability, personal liability is not protected. * Income taxes: owner reports all profit as personal income, and pays taxes as personal income. * Longevity: sole proprietorships are terminated by selling off assets or death of owner. * Control: owner makes all final decisions. * Location (expansion): may move or expand at owner’s discretion. * Convenience or burden: owner is solely responsible to comply with all regulatory compliance. Sole Proprietorship advantages * Easy to form * Owner makes all decisions * Profits taxed only once Sole Proprietorship disadvantages * Owner is liable for all debts * Owner faces unlimited liability * Difficult to......

Words: 1201 - Pages: 5

Business Organizations

...Form 1040, with Schedule C for small business * Longevity/ Continuity- Sole proprietorships only exist as long as the owner is alive or decides on their own that they want to close it. * Control- Sole proprietorships are completely controlled the owner. * Profit Retention- Sole proprietorships don’t have to split their earnings with anyone. Profit retention of 100% lets sole proprietors to use the money the way they want. * Location- Sole proprietorships can set up wherever they would like * Convenience * No risk of fraud from a partner * Flexible hours * Can be started with little funds, completely up to the owner. * Can be started without lots of capital * Privacy from others * Full ownership and management control * IRS will allow sole proprietorships to take deductions for business expenses which in the end will lower the sole proprietor’s taxable income. * IRS will allow sole proprietorships to avoid being double taxed as a corporation. * Burdens * Owner is fully responsible for all business debts. If the business is not profitable or if a lawsuit ensues, courts may attach debt to the owners personal property * Your ability to raise money may be limited * Lack of ability to delegate responsibilities * Keeping good workers * Being taxed as an individual for personal and business taxes * Business longevity/ continuity is completely dependent on the......

Words: 1572 - Pages: 7


...Overpopulation and Longevity Historically, the topic of population and its contents have been feared and unknown to many. With the increasing human population on Earth accompanied by an array of factors such as disease, lack of resources, and increasing life spans, it becomes dramatically harder to look into the future and predict that the world is not being overpopulated by humans. However, despite the myriad of overwhelming issues regarding the concern of overpopulation, I posit through several key examples that we are not in danger of overpopulation and further, that we as a species are actually benefited by increased longevity. It has been determined numerous times throughout the last several hundred years that overpopulation of the human race is looming and is an unavoidable fate of the human race which will ultimately lead to its self-destruction. One such theory, perhaps the most famous, belongs to Thomas Malthus whom lived during the Industrial Revolution. The Industrial Revolution laid the foundation for manufacturing on a massive scale which was accompanied by advancements in technology that also brought about an era of farming that was vastly more efficient. In 1798, Thomas Malthus predicted in An Essay on the Principle of Population, (which was revised to accommodate for criticisms,) that the human race could not account for its growth in terms of resources and sustenance as he believed the population increased exponentially compared to food supply (Malthus).......

Words: 2039 - Pages: 9


...Vienna Yearbook of Population Research 2013 (Vol. 11), pp. 295–323 Determinants of exceptional human longevity: new ideas and findings Leonid A. Gavrilov and Natalia S. Gavrilova∗ Abstract Studies of centenarians are useful in identifying factors leading to long life and avoidance of fatal diseases. In this article we consider several approaches to study effects of early-life and midlife conditions on survival to advanced ages: use of non-biological relatives as controls, the within-family analysis, as well as a sampling of controls from the same population universe as centenarians. These approaches are illustrated using data on American centenarians, their relatives and unrelated shorterlived controls obtained from the online genealogies. The within-family analysis revealed that young maternal age at person’s birth is associated with higher chances of exceptional longevity. Comparison of centenarians and their shorter-lived peers (died at age 65 and sampled from the same pool of online genealogies) confirmed that birth timing in the second half of the calendar year predicts survival to age 100. Parental longevity as well as some childhood and midlife characteristics also proved to be significant predictors of exceptional longevity. 1 Introduction Studies of centenarians (people living to 100 and older) could be useful in identifying factors leading to long life and avoidance of fatal diseases. Even if some individual characteristics have a moderate protective effect......

Words: 2398 - Pages: 10


...by the owner with his or her personal taxes. Sole proprietorship has the lowest tax rate of all form of business. * Longevity or Continuity of the Organization-A sole proprietorship may remain open as long as one would like. * Control-The owner has total control over the company and its assets. * Profit retention-The owner controls all monies of the company and personally responsible for the finances therefore the owner retains all profit of the company. * Location-When you expand into a new state it is simple to register with that state using your name or a DBA. Income and sales tax will need to be paid in accordance with the laws in which the stat it is earned in. * Convenience or Burdon-The owner is ultimately responsible for all aspects of the business. This includes compliance with state and local laws and the general survival of the company. General Partnership-This type of company is similar to a sole proprietorship but is held by more than one individual. It is simple to form two people agree to go into business together and then you have a partnership. * Liability-In a partnership all parties are responsible for the actions and liabilities of the company. There is no protection for assets or future earnings. * Income Taxes-Taxes are filled individually by each partner for their share in the company profit. * Longevity or Continuity of the Organization-If one partner wants out the company could be forced to dissolve if the other......

Words: 1680 - Pages: 7

Health, Longevity and the "Word of Wisdom"

...(D&C 89) In the last 100 years, reports from various government agencies and health organizations have promoted diet, exercise and clean living to improve longevity. The “Word of Wisdom”, as this passage came to be known, was first taught in 1833 and describes a lifestyle that promotes using herbs & fruit prudently and eating meat in time of famine. Also addressed is the use of alcohol; “strong drinks are…for the washing of your bodies.”, and tobacco as an item to be used medicinally for bruises and on sick cattle, with knowledge and skill. (D&C 89:7-9) Studies show that people may live longer and healthier by observing the “Word of Wisdom”. It is a lifestyle that includes fruits and grains in the diet, limiting meat, and avoiding the consumption of harmful chemicals, such as tobacco and alcohol. The benefits of the “Word of Wisdom” are within the capacity of the “weak and the weakest” (D&C 89:3), meaning that these changes are as hard to make as one makes them. Observing the “Word of Wisdom” can only benefit those who live by it. Making lifestyle changes can be difficult, however it has been proven that making a few lifestyle changes in diet and other areas can be useful indicators in predicting cardiovascular disease (CVD) and other causes of premature death due to disease and could significantly increase longevity. (Carlsson, 2012) These indicators are helpful to physicians when diagnosing patients and prescribing treatments for illnesses and injuries. Instructions......

Words: 3326 - Pages: 14

Marketing Management - from a Marketing Perspective What Has Guinness Done to Ensure Its Longevity How Would You Characterize the Guinness Brand

...WE PROVIDE CASE STUDY ANSWERS, ASSIGNMENT SOLUTIONS, PROJECT REPORTS AND THESIS aravind.banakar@gmail.com ARAVIND - 09901366442 – 09902787224 MARKETING MANAGEMENT 1. From a marketing perspective, what has Guinness done to ensure its longevity? 2. How would you characterize the Guinness brand? 3. What could Guinness do to attract younger drinkers? And to retain its older loyal customer base? Can both be done at the same time? 1. Why is the grey market so attractive to business? 2. Identify the influences on the purchasing behavior of the over-50s consumer. 3. Discuss the challenges involved in targeting the grey market. 1. Discuss the reasons for the success of the Nivea range of products across the world. Why did Beiersdoft decide to extend the brand to different product categories? In the light of Beiersdoft’s brand extension of Nivea, critically comment on the pros and cons of adopting an umbrella branding strategy. Compare the use of such a strategy with the use of an independent branding strategy. 2. According to you, what are the core values of the Nivea brand? What type of brand extension framework did Beiersdoft develop to ensure that these core values id not get diluted? Do you think the company was able to protect these core values? Why/why not? 3. What were the essential components of Beiersdoft’s global expansion strategy for Nivea? Under what circumstances would a ‘global-strategy-local execution’ approach be......

Words: 556 - Pages: 3

Lit1 Task a

...proprietors to obtain credit since they are using their own personal line of credit. Some big advantages to being a sole proprietor is the ease of starting of the business, and the tax advantages they receive by only having to pay tax on their personal taxes instead of both corporate and personal tax.  Liability: the sole proprietor is legally liable for all business debts incurred in the company. There is no difference between the person and the business therefore all personal assets are also considered business assets.  Income Taxes: income taxes for the sole proprietor are only paid once on their individual income taxes. The owner can deduct business expenses on his personal income tax report, reducing his individual tax owed.  Longevity/Continuity: Since the sole proprietorship is owned by one individual, if that individual were to pass away, the business would also die with them.  Control: Sole proprietorships are controlled by a single individual responsible for making all of the critical decisions in the day to day operation of the business.  Profit Retention: Sole Proprietors retain all profit from the business as personal income.  Location: Sole proprietorships typically operate from a single location as they are the simplest form of business. They may even have the convenience of operating from the owner’s home.  Convenience/Burden: Sole proprietorships are the simplest form of business and may not require a business license to start......

Words: 1775 - Pages: 8

Cát Tường, A Ba Đối Với Con Rất Thất Vọng | Robert Clotworthy | The Cookie Crumbles