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MANAGEMENT INFORMATION SYSTEMS: BUSINESS DRIVEN mis

INFORMATION IS EVERYWHERE. INFORMATION IS A STRATEGIC ASSET. WITHOUT INFORMATION, AN ORGANIZATION SIMPLY COULD NOT OPERATE. THIS CHAPTER INTRODUCES STUDENTS TO SEVERAL CORE BUSINESS STRATEGIES THAT FOCUS ON USING INFORMATION TO GAIN A COMPETITIVE ADVANTAGE, INCLUDING: • The core drivers of the information age • Data, information, business intelligence, knowledge • Systems thinking • Competitive advantages • Porter’s Five Forces model • Porter’s three generic strategies • Value chain analysis

Many of these concepts and strategies will be new to your students. Be sure to explain to your students that this chapter offers an introduction to these concepts and they will gain a solid understanding of the details of these concepts as they continue reading the text.

SECTION 1.1 – BUSINESS DRIVEN MIS
Competing in the Information Age
The Challenge: Departmental Companies
The Solution: Management Information Systems

SECTION 1.2 – BUSINESS STRATEGY
Identifying Competitive Advantages
The Five Forces Model – Evaluating Industry Attractiveness
The Three Generic Strategies – Choosing a Business Focus
Value Chain Analysis – Executing Business Strategies

| |
|SECTION 1.1 |
|BUSINESS DRIVEN MIS |

This chapter provides an overview of Business Driven Information Systems (BDIS) along with anticipated learning objectives for students. Explain to your students that the goal of…...

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