Tata Ace Case Study

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1.Analyze the Commercial Vehicle Industry at both Global and Indian scenario? Which are the top 5 countries for CV Industry?
Answer :
Commercial vehicles are used for carrying goods or fare-paying passengers.
India:
From last 20 years, India has opened its doors for multinational automobile companies to penetrate the market, modernize the Indian transportation picture and make it beneficial for users. Since then several companies have started their production units in the country and offering a wide range of vehicles and the Indian commercial vehicle market has grown by leaps and bounds.Its been observed that the commercial vehicle segment has shown great recovery after withstanding the effects of the global economic crisis. We expect the growth trend in each segment of commercial vehicles to continue in the coming years. LCV goods carrier is the fastest growing segment that is estimated to register a sales growth of around 20% during FY 2012-FY 2015.We observed that hub and spoke model and small commercial vehicles are among the major trends which would drive the Indian CV market in near future. During the regional analysis, it was found that South India leads the country in terms of commercial vehicle market. Besides, the growth in the CV industry will boost up demand for used commercial vehicles in coming years.
Global:
The global commercial vehicle industry witnessed negative growth during 2006-2011; however, over 2012-2017, it is forecast to experience moderate growth and is estimated to reach $521.5 billion by 2017.The global commercial vehicle industry consists of the production of light commercial vehicles (LCVs), heavy trucks, and buses and coaches. It focuses on the freight and transportation sector as its major customers.
Top 5 countries for CV industry 1) Isuzu 2) Daimler AG 3) Volvo Group 4) Toyota Group 5) Tata Group…...

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